Jennifer Schofield
Fluence reads the paperwork behind complex commercial insurance and spots, from the words alone, the risks likely to end in major losses.
Project
Fluence World
URL
Year founded
2016
Business stage
Seed
High-growth sectors
Digital and Technologies
Sector
Digital
Location
London
Funding
Funded Award Winner
The problem and opportunity
Insuring a factory, a fleet or an energy project is nothing like insuring a car. Each risk arrives as up to a million words of plans, surveys and reports, full of subtle clues to how well a business is really run. No human can measure them all consistently, and today’s software captures only a few dozen data fields. Unable to measure risk consistently, insurers price for uncertainty, increasing the cost of the projects the economy depends on.
The solution and innovation
Fluence measures what those words reveal. The Fluence Engine tests millions of tiny language patterns against the insurer’s own record of past losses. It reveals risk signals no reader could assemble, highlighting which risks look better or worse than their price. Fluence measures risk; underwriters make the decisions. Tested blind on real portfolios, it earned a place in Lloyd’s of London’s innovation lab and the AI Implementation Award at the Insurance Insider Honours 2025.
Market and ambition
Fluence sells to large insurers covering the world’s most complex risks, starting in the Lloyd’s market. The first carriers are under contract, with demand exceeding available places. Within three years, Fluence aims to be the industry’s standard measure of underwriting quality: the credit score for insurance.
Founder perspective
Jennifer is a two-time technology co-founder with a background in international business, sales and marketing. She champions transparent, explainable systems where insurers retain ownership of both their data and the intelligence created from it.
Women in Innovation Award
Recipient of an Innovate UK Women in Innovation Award 2025/26, receiving funding, tailored business support, and access to specialist training and networks. View all winners and highly commended applicants from the Women in Innovation cohort 2025/2026.